Lead Generation Via Facebook Ad and Social Media Funnels
For businesses wanting to expand their social media reach and increase customer activity.
The Pro Facebook Ad Campaign is designed for businesses wanting to expand their social media reach and increase activity. It includes two Facebook ads (split-tested down from 6-8 original ads), along with ten creative images, and 20 comments/text content.
Our Pro Facebook Ad Campaign will drive awareness, calls, and foot traffic for local businesses. It focuses on sophisticated targeting, high-quality creatives, and turnkey social media service to propel results and provide high ROI on your business.
Unique Social Media Strategy: Content Strategy, Brand Analysis, Competitor Analysis
Facebook Page Setup and Local Business Verification (Cover Photos, text)
Flexible Facebook campaign that can drive foot traffic, local awareness, click to call, leads, or traffic
Two Pro Facebook Ads (Local Awareness, Click to Call, or Visit Website or Video, as appropriate to the nature of the campaign objectives.)
10 High Quality Original Creatives monthly (this is only included in the initial setup month)
20 high quality text comments/article posted and shared through the account
All articles and links branded using snip.ly or bit.ly - high quality branded link to create recurring visits and calls to action (CTAs).
Highly collaborative – tailored content based on the promos of the small business for the month. Email sent every month to the digital agency for information for the month.
Localized audiences researched and targeted for their high-affinity with the product or service the small business offer via proprietary affinity targeting based on audience engagement data
Built-in ad budget to boost each post to the unique audience, build audience, and guaranteed reach and impressions per post
Monthly Facebook performance report, including content report, audience report, and local reach report
Social Media Strategy for Facebook (first, setup month)
10 original, high-quality graphics every month created for the small business
Custom design, 100% original, created specifically for the end-client
Two localized tailored audiences crafted
Monthly Facebook Performance Report
20 high quality text comments/articles posted and shared through the account
FREQUENTLY ASKED QUESTIONS
Who is this product for?
This product is primarily best for small businesses (B2Cs) who wish to attract local foot traffic or laser-targeted online sales.
What does it do?
Facebook Local Pro provides high-quality creatives that delivers on the brand’s main message, regardless if it’s for trial, consideration, awareness, or retrial. Each post is then targeted to a specific localized audience crafted from our industry data partners. We then boost each post for a certain amount to guarantee the reach.
What is “Audience” and “Targeting”? Why does it matter?
Facebook’s strength in advertising comes with its ability to hone in on people who are most likely to respond well on certain ads.
Facebook is able to do this by creating “Audiences” based on interests and then “Targeting” these audiences and attaching other relevant factors such as platforms, behaviors, demographics to create a more in-depth audience.
To identify the best audience for your clients, we go a step further by using our partner industry data research tools to create the best audiences. Using analysis of interactions over social media, we create “Affinities” which is essentially levels of interest to a brand based on actual activity on Facebook. This allows us to create a much more powerful audience set and much better targeting which then makes our ad spends efficient and our delivery of the message better.
Does this include responding to mentions, messages, or comments?
No, that is a separate service that we offer concurrently. Please contact us to discuss the details of your specific Social Media account management requirements.
What do you mean by responsive content?
It means that the content we are going to post for the account would depend on what's currently happening in real time. The content itself is responsive to ensure that we're not posting anything irrelevant.